ROCHESTER NY – You might want to get your spot in line for the first Public Market Food Truck Rodeo today!

Tide announced that they will be rolling out the world’s first Tide Pod Food Truck right here in Rochester, NY.

Inspired by the Viral Tide Pod Challenge where millennials go on Youboob, Myface, or Whatevertheshit, to share a video of themselves eating the mysteriously delicious looking laundry packs, the company has decided to “lean in.”

“At first we told them not to eat them. We even got Rob Gronkowski to tell them to stop. But it only made them eat more. So we just said screw it, if they’re going to put them in their mouth, we might as well capitalize” said Johnathon Proctor.

When we asked the Proctor and Gamble subsidiary if the Pods (Known on the street as Tropical Raviolis) they will serve out of the food truck will be safe, they shrugged and told us “does it even matter.”