Rochester, NY – A new study from RIT has compared the latest Neilson ratings for Rochester Radio and the Instagram upload rates of selfies from Radio Social and the results are shocking.
It appears that for the first time in the city’s history that there are now more people taking pictures with the old-timey radios at the hipster bowling mecca than actually listening to the radio.
Researchers say further studies are needed but their current hypothesis is that there’s an ingredient in Radio Social’s hummus that makes people want to quit listening AM/FM wavelengths and instead crave the soothing sounds of NPR podcasts and Spotify “chill vibes to study to” playlists.
The study’s lead author Stephanie Farner says “it’s either that or radio just kind of sucks.”